rose1961 rose1961
  • 03-07-2022
  • Business
contestada

What is the marketing term for the value of a brand

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koredeyusuf799
koredeyusuf799 koredeyusuf799
  • 04-07-2022

Answer:

Brand equity

Explanation:

Brand equity refers to the value a company gains from its name

recognition when compared to a generic equivalent. Brand equity

has three basic components: consumer perception, negative or

positive effects, and the resulting value.

if i am right mark as brainliest

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